Getting Stuck In

Every great story starts with a challenge, and for Katsu Lobster, the challenge was twofold. First, they needed a visual identity that reflected the bold, colourful personality of their clothing line. Something that would instantly stand out while resonating with their modern target audience.

Second, they lacked a functional, attractive website to connect with customers. They needed a platform that could showcase their clothing range, tell the story of their brand, and enable online purchasing. Without a strong brand identity and an engaging digital touchpoint, their breakthrough clothing line risked being lost in the noise of the fashion market.

We rolled up our sleeves, dove into their world, and got to work! We knew they needed branding that felt as fresh and dynamic as the clothing itself. Using bold, vibrant colours inspired by their apparel, ensuring every visual element would communicate energy and individuality. From the logo to the font choices, every detail was designed to make a statement. Onto the website! The goal wasn’t just to create a pretty site—it had to be functional, user-friendly, and most importantly, capable of converting curious visitors into loyal customers.