How to choose a branded give away item?
Choosing a branded give away item can be a fun and exciting process, but it’s important to approach it with some careful thought and consideration.
Here are some steps you can follow to help you choose the right branded giveaway item:
- Identify your target audience: Think about who you want to give the item to. What are their interests? What are their needs? Understanding your target audience will help you choose an item that is relevant and useful to them.
- Set a budget: Determine how much money you are willing to spend on the giveaway item. This will help you narrow down your options and ensure that you choose an item that is cost-effective.
- Consider the event or occasion: If you’re giving away the item at a trade show or conference, you may want to choose something that is easy to transport and has a high perceived value. If it’s for an internal company event, you may want to choose something that is more personal and reflective of your company culture.
- Choose an item that is useful and relevant: The best giveaway items are ones that people will actually use and appreciate. Consider items that are practical and functional, such as water bottles, pens, or tote bags.
- Ensure the item is well-designed and of good quality: The quality of the giveaway item reflects on your brand, so it’s important to choose something that is well-designed and of good quality. Consider items that are durable and made from high-quality materials.
- Make sure it’s customisable: The giveaway item should be customisable with your company’s logo or branding. This will help increase brand visibility and ensure that people remember your company.
- Get feedback: Once you’ve narrowed down your options, get feedback from colleagues or other stakeholders to ensure you’re making the right choice.
By following these steps, you can choose a branded company giveaway item that is relevant, useful, and reflective of your brand.
Need some further guidance? Don’t be shy to drop me an email. https://bornagency.co.uk/contact/